Sunday, 21 April 2013

Mission Belt

Mission Belt With No Holes on the Shark Tank

Buy A Belt - Feed A Family - Season 4 - Episode 422 - 4-26-2013
Season 4 episode 422
  The Mission Belt with No Holesis coming to the Shark Tank with a clear mission, "to feed the hungry". Unlike traditional belts where you adjust your waist length using the holes in the belt, the Mission Belt uses more of a ratchet type clip to keep your belt in place.

With such a cool invention that really doesn't need some sort of gimmick to sell this product, it's hard not to notice how much emphasis is put on the "Feed The World" part of the mission belt. It actually took a fair amount of time just to find out how much they donate to this cause and what organizations they support. From what I gather they use $1 from every $35 mission belt sold to support the world hunger cause.

On a positive note, I also found they do not give the money to a food charity (as far as I can tell) but in a form of $25 micro loans to people all around the world using Kiva.com.
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