View Sport Sweat Technology
Sweat Activated T-Shirts - Season 3 - Episode 308 - Update
Making sweat equity pay off may not be as easy as it seems. When Ben Wood the inventor of ViewSport, a sweat activated product for athletes, made his way into the Shark Tank, he had no idea what the Sharks were capable of when things go wrong. Having Wood's demonstration not activate the positive message hiding in the t-shirt didn't exactly help. Ben admitted after the show that he mistakenly sprayed the wrong side of the t-shirt which explains why it didn't work as planned. The technology is built into the t-shirt and works when activated by sweating. Wood came up with the idea while in college working out. As he calls it "motivation through perspiration". Trying to control sweat marks on your clothing proved to be no easy task
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